Wednesday, September 28, 2011

Some 70 Year Olds Don't Hold Back

The Jeep brand team in Australia has chosen a new Ambassador lead its “Some 70 Year Olds Don’t Hold Back” commercial. I wasn’t quite sure what to make of the tagline, but was quickly swayed upon watching this YouTube video. It is really inspirational. The commercial highlights this incredible man - Tom Hafey.  The former Richmond Tigers AFL football legend is fitter than most Navy Seal wanna-bes. CumminsRoss, the agency behind the "Don't Hold Back" campaign, says Tommy live his life to the Jeep ethos. Hit that one on the head.