Lee's Free Riff

This is where you try to paint yourself in a box. That's not going to happen here. Sometimes I wander beyond the lines of a typical copywriter. I dabble in content strategy, search, etymology, branding, research, history, green technology, alternative fuels - and a whole lot more. Hope it's an enjoyable read.

Tuesday, September 27, 2011

Coca Cola Friendship Machine - 2 for 1

Love the idea behind this Coca-Cola marketing. Check it out at YouTube. The Coca Cola Friendship machine case helped Ogilvy Argentina win Argentina Direct Agency of the Year for 2011. The idea: What if you can climb up a huge Coke machine and get 2 coke bottles for the price of one?

Lee Ekstrom

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About Me

Lee Ekstrom: Love my job as Creative Director at Publicis - Razorfish. I am the lead product specialist for the Jeep brand. Note: The views expressed in this blog are my personal views and they do not represent the views or opinions of Stellantis in any way.

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