Lee's Free Riff

This is where you try to paint yourself in a box. That's not going to happen here. Sometimes I wander beyond the lines of a typical copywriter. I dabble in content strategy, search, etymology, branding, research, history, green technology, alternative fuels - and a whole lot more. Hope it's an enjoyable read.

Monday, August 1, 2011

Jeep Brand History iPad App

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The Jeep brand just launched a new free iPad app on iTunes. This app was an extension of the Jeep Touch Screen Display that our SapientNit...
Friday, July 15, 2011

Jeep Wrangler Renegade Concept

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Jeep Wrangler Renegade Concept , a photo by lee.ekstrom on Flickr. This sketch is more of a "what could be" than a concept veh...

Jeep Wrangler Pork Chop

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Jeep Wrangler Pork Chop , a photo by lee.ekstrom on Flickr. LEAN AND MEAN The Jeep Wrangler Pork Chop vehicle was introduced at the 2011...
Friday, June 24, 2011

1942 Jeep CJ-2A Hot Wheels Art

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Love this piece of art from Hot Wheels. This Custom 1942 Jeep CJ-2A featured a roll bar, a parachute, a blown V8 engine, and rear paddle tir...

M38 Jeep Altar

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The Wichita Eagle had a nice tribute to Father Emil Kapuan who served as a chaplain in the Korean War. This image is of Father Emil Kapaun a...
Monday, June 6, 2011

Schande auf Audi

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2012 Audi A6 Avant "internal communication" on YouTube ? 2011 Chrysler 200 ad from Super Bowl XLV. No subtlety here. It's a t...
Friday, May 27, 2011

Willys Quad Capitol Steps

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Willys Quad Capitol Steps , a photo by lee.ekstrom on Flickr. Contrary to popular belief, the name “jeep” does not derive from “general ...
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Lee Ekstrom
Love my job as Creative Director at Publicis - Razorfish. I am the lead product specialist for the Jeep brand. Note: The views expressed in this blog are my personal views and they do not represent the views or opinions of Stellantis in any way.
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