Jeep Cherokee CRD Ad for Italian Market

Jeep Cherokee CRD Ad for Italian Market, a photo by lee.ekstrom on Flickr.

Ad designed for 2005 launch of the Jeep Cherokee CRD. The Cherokee (named Liberty in the United States) had an available 2.8L CRD engine. The print ad was created by the Pentamark agency in Rome Italy for the Italian market. The theme was "The Wild Side of Life."

Jeep Wranger Grille Advertisement

Jeep Wranger Grille Advertisement, a photo by lee.ekstrom on Flickr.

The wild and adventurous view from the engine compartment of a mighty Jeep Wrangler.

This "Capture the Wild" advertisement promoted the "Go Anywhere, Do Anything" Jeep Wrangler in the international arena.

The creative was produced by Publicis (Montreal, Canada). Creative Directors: Nicolas, Massey and Carl Robichaud. Art Director/Illustrator: Bogdan Truta; Copywriter: Michael Aronson.

Interesting note: The 2004 electric-based Jeep Treo concept vehicle had clear plexiglass slots on the Jeep grille so the driver could see right to the pavement.

Jeep Beaver International Ad

Jeep beaver Ad - International, a photo by lee.ekstrom on Flickr.

The inevitable outcome of man making inroads into the interior? Trinkets and take-aways for the tourists of course! This playful "Now, Man is Expected Anywhere" campaign for Jeep Wrangler was created by the Leo Burnett ad agency in Paris, France. Designed for international marketing campaign.