2005 Jeep Gladiator Concept Flyer 2 of 2

2005 Jeep Gladiator Concept Flyer 2 of 2
Originally uploaded by lee.ekstrom

The 2005 Jeep Gladiator Concept Vehicle seems to be making its way back in the press again. Jeep CEO Mike Manley showed dealers a version of this multipurpose vehicle (aka "pickup truck") at a dealer meeting in Orlando, Florida last year. Its expected that production of a Jeep exotic will begin in the third quarter of 2011, and be badged as a 2012.

My art director partner, Dennis Outlaw and I created this Auto Show Flyer/Brochure when we worked at BBDO Detroit on the Jeep Creative team.

Classic Billboard Ads

"What would you expect from a city with a statue of a fist?"

An engineer friend from GM recently sent me an email with some classic General Motors billboard ads created by Campbell-Ewald for the Woodward Dream Cruise from 2001-08. These bold billboard statements reminded me of a lot of the retooled "Imported from Detroit" message in the recent Born of Fire Chrysler video that aired at Super Bowl XLV. One of the featured Detroit landmarks in the homage to Detroit was the massive statue of a fist commissioned by Time Inc. in honor of Joe Louis Barrow, aka "The Brown Bomber."

Some more of my favorites:

Dieselicious!

I'd love to power up one of these in the backwoods near our home with biodiesel from the grease vat behind Qdoba. These bikes can crawl up just about anything without leaving much of a trace. Lots of torque, less noise, fuel efficiency and true two-wheel drive put this high on the wish-I-had-it-but-can't-afford-it list.

The early "Trail-Breaker" off-trail bikes had a catchy "Goes Anywhere" motto and "go everywhere ... do everything" catch phrase. (Side Note: Great motto - I worked on helping the Jeep® brand trademark the "Go Anywhere, Do Anything™" slogan a few years back while working at BBDO-Detroit. This is the bike for everyone but Superman - the MK3 brochure proudly stated, "Ride one and believe. The only thing it doesn't do is fly."

Turns out Rokon has been building diesel-powered 2WD bikes since 1999 when they produced 20 for special duty in Mexican mines. It was either a Lister or Petter engine. Another Scotish company is producing a diesel bike called the Ecorider.

The bodacious brute above was shown off at the Electric Vehicle Council of Ottowa in 2008.