Classic Jeep advertisement celebrating the CJ-5 Laredo. It's no wonder the Jeep brand has stayed on track for over seven decades - the capability theme has never changed. Read the copy from 1980 with it's strong style and resale value story and it could be substituted for a JK of today.
Copy:
The legendary Jeep vehicles have been protecting forests, transporting troops, delivering mail, plowing snow, winning races and weathering storms for more than a quarter of a century. Longer than a lot of vehicles have even existed.
They've given American drivers more outward mobility, rugged performance and pure fun than any single car in history. And they've held onto their value like they've held onto their legendary design, transcending passing styles season after season, year after year.
But today's Jeep CJ is more than its famous four wheels driving into the sunset. It's the option of contoured buckets, room for four, carpeting, air conditioning, stereo ... hardtop. soft top, no top at all. And something you'll appreciate every time you drive: more miles per gallon than any 4-wheeler made in America. No other vehicle can meet your demands and desires in quite the same way.
Jeep CJ wasn't born a legend. It had to earn the respect of the world's toughest drivers, and keeps on earning it every day. On wilderness trails and unplowed streets. On the job and out on the town. That's why the legend lives on.
Showing posts with label Jeep branding. Show all posts
Showing posts with label Jeep branding. Show all posts
Monday, November 21, 2011
Monday, January 11, 2010
New Jeep Come Together Campaign
Living the Jeep Life is more than owning a vehicle. It's about the world-wide family that comes for the ride when you purchase an authentic Jeep 4x4. The new Jeep Experience seamlessly blends the Flickr world into the corporate website with a blend of life images. A number of my images were used in the original launch of the site. Not all sheetmetal and rubber, the new site exudes life, adventure and everything good about the Jeep lifestyle. Bravo!
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