Original art for the Willys-Overland Water Fording Kit. Currently selling on eBay for a buy now price of $1,999.
According to cj3a.com it looks like the kit is a MX-735 Waterproofing Kit: "This kit was designed for the Navy and supplied by Willys-Overland for use on Marine Corps CVD radio jeeps. The kit also fit on the G503, W.W.II jeeps. It consisted of numerous parts to be installed on the jeep to make it waterproof. Everything from a new dipstick to a new speedometer were included in the kit. The distributor was replaced with a waterproof metal clad unit. The spark plugs and wires changed to waterproof "aircraft" type. A waterproof Carter YS carburetor replaced the standard WO carburetor. Fittings and vent lines were included to allow an atmospheric vent system to be attached to the transfer case, master cylinder and fuel tank. Two valves activated by a control on the dash allowed the engine crankcase to be naturally pressurized slightly while fording. The electrical system was upgraded with waterproof generator, regulator, starter, switches, horn and wiring. This must have taken a considerable amount of time to install, but when completed, the jeep was always ready to ford, unlike the earlier WV-6 kit."
This is where you try to paint yourself in a box. That's not going to happen here. Sometimes I wander beyond the lines of a typical copywriter. I dabble in content strategy, search, etymology, branding, research, history, green technology, alternative fuels - and a whole lot more. Hope it's an enjoyable read.
Tuesday, February 26, 2013
Friday, February 15, 2013
Ariens 832 Snow Blower with Clarence Impeller Kit
Took a video of my "new" Ariens 832 snow blower. The blower has an eight horsepower (HM80) Tecumseh engine with a 32-inch bucket. Bought it from a retired gentleman, a precision grinder by trade, who posted it on Craigslist a few months back. He said he purchased it new in 1975, used it a few years and then winterized & stored it in his walkout basement after his neighbor gifted him a 1979 Ariens 1032 when moving south.

I also installed a Clarence Impeller Kit as it was just dribbling out slush when first purchased. Now it throws about 40% farther and I haven't had to clear it yet. I'm guessing it's throwing about 25 feet, haven't measured it. Guessing it will throw farther with some heavier snow. Fresh fuel has Sea Foam added for good measure.
The original owner followed the instructions meticulously and took off the fuel tank every spring for storage. He also put on a new scraper bar and skid shoes. The Ariens is a model 924016 / Serial No. 00404 with matching numbers. The teardrop bucket is model 924012 / Serial No. 010030. This thing is built like a tank and works like a Swiss watch. Hoping to get many good years of service out of her.
Labels:
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Thursday, February 14, 2013
Cave-dwelling Brothers are Billionaires

What a crazy story. Two brothers, Zsolt and Geza Peladi, living in a cave on the outskirts of Budapest, are in line to inherit a cool 2 billion each from their long-lost grandmother. According to United Press International, the two men knew their mother came from a wealthy family but, according to Geza Peladi, "she was a difficult person and severed ties with them, and then later abandoned us and we lost touch with her and our father until she eventually died." The brothers got by selling scrap metal.
But who was the grandmother? Take a look at Forbes Millionaires list and the only profile that fits as not having any family is Liliane Bettencourt, the principal shareholder of L'Oreal and the wealthiest woman in Europe. She is estranged from her daughter, is of ill health, has ties to Germany, but has French citizenship.
The Daily Telegraph (Britian) reported that the Zsolt and Geza's grandmother recently died in Baden-Wurttemberg, Germany. This is the same region where German billionaire Adolf Merckle hails from. Merckle committed suicide after his fortunes evaporated with risky bets on the share price of Volkswagen. Merckle's empire ranged from pharmaceuticals to cement. But he is survived by three sons and a daughter.
Geza is said to be 43 years old, birth year around 1966.
Merckle's family came from the Sudetenland. In 1945, after the end of World War II, the Potsdam Conference and creation of Czechoslovakia - Germans were forced to leave their homes in Sudetenland. According to Wiki, the Sudetenland was resettled by many Czechoslovakians, including many Hungarians. But these Hungarians were forced into the resettlement and later returned home. Many of the returning Hungarians ran into conflicts over the ownership of their original homes, since Slovak colonists filled the void and took over the vacant property.
"Born in 1934, Merckle fled in 1945 with his family to Blaubeuren, a city with about 12,000 people in southwestern Germany, from the Sudetenland, the historical border region of the Czech Republic long inhabited by ethnic Germans and seized by the Nazis in September 1938."
http://www.bloomberg.com/apps/news?pid=20601087&sid=a_C73O_KjPlY
Why would these men be homeless - with no property? According to Virtual Tourist, Budapest has well over 200 caves located under the city, more than any other capital in the world. The remarkable hydrothermal caves were formed from thermal springs. The 25 km long Baradla cave in the Aggtelek National Park, outside of Budapest, has "the morphological diversity, richness of formations, characteristic fauna, as well as archaeological and historical value, make this cave system one of the most complex underground karstic phenomena in the world."
"The people who were dwelling in darkness have seen a brilliant light." - Matthew 4:16
These two men living "Underground" have been thrown into the limelight. Now if we can just find that crevice where we hid mom's birth certificate ...
Friday, February 1, 2013
True Craftsmanship - Wooden Jeep 4x4
Check out this wonderful wooden flat-fender Jeep found in a Museum on holiday by photographer Spottendlaurel. The photographer added this fine shot to my Museum Jeep Group on Flickr. According to Spottendlaurel, "There was a ruined Chateau just outside the village near where we stayed, and in one of the beautifully refurbished buildings there was a museum full of life-size things made from wood. F1 car, tractor, motorbikes, all sorts of things. The bonnet lifted up on this to show a wooden engine inside." Talk about craftsmanship - this is rich!
Labels:
Art,
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Willys MB,
Woodworking
Monday, October 22, 2012
Jeep Trademark Advertisement
Classic Jeep Trademark advertisement from 1973. It reads:
"Jeep® is spelled with an "R"
We started spelling it that way back in 1950 when we registered the Jeep® name with the U.S. Patent Office. From that moment on, Jeep® has been spelled with an R.
Other manufacturers make sport utility vehicles, but they are not Jeep® Vehicles. The fact of the matter is there is only one brand of vehicle that can rightfully and lawfully be called a Jeep® and this is a vehicle made by Jeep Corporation, a subsidiary of American Motors Corporation.
We earned our name the hard way; over the roughest roads and through a few bi wars so we'd appreciate it if you wouldn't call anyone else by our name--it's a hell of a way to treat a veteran."
"Jeep® is spelled with an "R"
We started spelling it that way back in 1950 when we registered the Jeep® name with the U.S. Patent Office. From that moment on, Jeep® has been spelled with an R.
Other manufacturers make sport utility vehicles, but they are not Jeep® Vehicles. The fact of the matter is there is only one brand of vehicle that can rightfully and lawfully be called a Jeep® and this is a vehicle made by Jeep Corporation, a subsidiary of American Motors Corporation.
We earned our name the hard way; over the roughest roads and through a few bi wars so we'd appreciate it if you wouldn't call anyone else by our name--it's a hell of a way to treat a veteran."
Tuesday, September 25, 2012
Willys Jeep on Ad Agency Web Site
Found this creative on www.designlicks.com - new site and agency called SheepinJeep Creative Lab in Argentina. Clever way to use a Jeep 4x4 as the vehicle that carries their creative. Check it out at www.sheeponjeep.co/amigolandia.html
Labels:
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SheepinJeep
Friday, August 31, 2012
Jeep USAB Basketball Copywriter
Wrote this copy for the jeep.com / USAB page. The Jeep brand and USA Basketball in 2012. They both share many of the same core values - including their quest excellence and ability to tap into their inner strength, courage and passion for a noble cause. Click here for a full-size layout. Worked closely with Steve Koch in our Toronto office to create the messaging/copy for this page:
BELIEVING IN THE POWER WITHIN YOU
Digging deep. Surmounting obstacles. And enjoying every moment. It's all about drive and excellence as the Jeep brand supports another American icon: USA Basketball. Come along. It's always going to be an exciting journey.
A LEGENDARY VEHICLE PROUDLY SUPPORTING A LEGENDARY TEAM
Jeep(r) Brand and USA Basketball have always shared: a drive for excellence. Always honing their capabilities and working to overcome every obstacle, both define unmatched performance and unparalleled ability across the globe. Today, the Jeep brand is proud to applaud our team for using their inner strength, courage and passion to pave the road to victory. Now, we'd like to invite you to celebrate that experience and believe in the drive that we know also lies within you.
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