Showing posts with label Capability. Show all posts
Showing posts with label Capability. Show all posts

Wednesday, November 23, 2011

2012 Jeep Wrangler Unlimited Arctic

Nice shot of the new 2012 Jeep Wrangler Unlimited Arctic. The new 3.6L V6 engine is really pushing sales through the roof. According to the Toledo Blade, the Toledo Assembly Complex is buzzing 20 hours a day, six days a week. Even at that pace, they can't keep up with orders! The iconic Wrangler has set sales records for the last five months, and new dealer orders are far surpassing all other months for the first 10 days of November.

Wrangler Unlimited has cleaned up nice with the body matching hardtop and fender flares. The more powerful and fuel efficient engine is the icing on the cake.

Friday, November 18, 2011

Jeep CJ-7 All-Weather Advertisement

Great all-weather advertisement for the 1980 Jeep CJ-7 Renegade. Just as true today as it was then. I love the "it has weathered passing styles..." line. Trends tend to lead to forgotten brands. Fads fade over time. You can be confident that the Jeep brand's iconic, purpose-built style will adventure on. A timeless classic.

Copy:
A legend must weather many storms.

Let it snow. Let it drift. Let it sleet. Let the streets go unplowed and let the faint of spirit stay locked behind garage doors till spring thaw.

The storms of winter matter little to the legendary Jeep CJ. It has been plowing snow, getting kids to school, taking skiers to the slopes and weathering storms for more than a quarter of a century. Dress it for work with plow and winch or dress it for play with ski rack and Tracker radials - history's most famous 4-wheeler will get you through in heart warming comfort.

There's room for four. The options of a weather-tight hardtop, high-back soft buckets, carpeting and stereo sound. And something you'll appreciate every time you drive: the highest gas mileage of any 4-wheeler made in America.

The most important thing Jeep CJ can give any driver, though, is a feeling of confidence. Not just because it's been weathering storms longer than a lot of vehicles have even existed. But because it has weathered passing styles for just as long. That's the confidence of owning a legend.