This is where you try to paint yourself in a box. That's not going to happen here. Sometimes I wander beyond the lines of a typical copywriter. I dabble in content strategy, search, etymology, branding, research, history, green technology, alternative fuels - and a whole lot more. Hope it's an enjoyable read.
Showing posts with label Clever. Show all posts
Showing posts with label Clever. Show all posts
Monday, August 20, 2012
Jeep Beaver International Ad
The inevitable outcome of man making inroads into the interior? Trinkets and take-aways for the tourists of course! This playful "Now, Man is Expected Anywhere" campaign for Jeep Wrangler was created by the Leo Burnett ad agency in Paris, France. Designed for international marketing campaign.
Tuesday, November 29, 2011
Mass with Altar on Jeep 4x4
Mass held on the battlefield by a Catholic priest for American soldiers from the 80th "Blue Ridge" Division. Oftentimes a flat Jeep hood served as a chaplain's altar.
Image courtesy of Photos Normandie - Patrick Peccatte & Michel Le Querrac - scanned images from the U.S. National Archives. Part of the Creative Commons.
Image courtesy of Photos Normandie - Patrick Peccatte & Michel Le Querrac - scanned images from the U.S. National Archives. Part of the Creative Commons.
Thursday, November 10, 2011
Luv Your Jeep!
I luv, luv, luv this idea. Cynthia Closkey made this clever Chalk Jeep to greet Jeep owners on their way to the World's Longest Jeep Parade event in downtown Butler, PA. Awesome!
Labels:
brand loyalty,
Butler,
Chalk,
Clever,
Idea,
Jeep,
Jeep owners,
Love,
Luv,
Luv Your Jeep,
Pennsylvania,
Welcome
Tuesday, September 27, 2011
CLEVER LAND ROVER PASSPORT AD
Advertising
Agency: RKCR/Y&R, UK
Executive Creative Director: Mark Roalfe
Typographers: Lee Aldridge, SiD
Copywriter: Phil Forster
Art Director: Tim Brookes
Photographer: Carl Warner
Production: Ali Power
Account Director: Glynn Euston
Executive Creative Director: Mark Roalfe
Typographers: Lee Aldridge, SiD
Copywriter: Phil Forster
Art Director: Tim Brookes
Photographer: Carl Warner
Production: Ali Power
Account Director: Glynn Euston
Labels:
Ad,
Advertising,
Automotive,
Clever,
Defender,
GO BEYOND,
Great,
Land Rover,
London,
Passport,
Print,
Stamp,
Typographer,
Typography,
UK,
United Kingdom
Coca Cola Friendship Machine - 2 for 1
Love the idea behind this Coca-Cola marketing. Check it out at YouTube. The Coca Cola Friendship machine case helped Ogilvy Argentina win Argentina Direct Agency of the Year for 2011. The idea: What if you can climb up a huge Coke machine and get 2 coke bottles for the price of one?
Friday, March 6, 2009
Clever Copy

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